Boosting the crawl rate of your site or blog is not really rocket science, but still many webmasters see it as something that’s not in your control. You’re about to learn the right changes that will make it happen. You can easily make the search engine spiders to crawl your site more often, only if you make it more appealing. Google and other search engines are always on the lookout for pages that give their users something of value. So if you can convince them that your site is worthy, there’s no doubt that you’ll see a higher crawl rate for your site and better search engine rankings in the long run for all your pages.
If your website has any images, then you should take out the time to optimize them effectively. Images that aren’t optimized usually aren’t good for the overall performance of your site in the search engines. This can mean your website will have a dismal search engine crawl rate. But the real question is how to get that improved crawl rate. There are several things that you need to consider when optimizing your images such as taking care of the “Alt Attribute”, using your keyword in the file name, resizing them the right way, using the right captions, etc. Taking these simple steps will help you optimize your site’s images more effectively, which will in turn contribute to your SEO efforts and increase the crawl rate of your website. Google has a preference for quick loading pages so make sure that the majority of your pages are just that. Make the pages on your site small and keep them on target. Keep the page size small whenever you have the opportunity to do so. If you’re using a content management system such as WordPress then see to it that there aren’t any unnecessary widgets on your blog that may hamper things. This is not only necessary to increase the crawl rate of your site but it’s also important because having bulky pages won’t be appealing to your visitors. If you hire a website designer be sure that you inform your designer that you want to go small whenever possible.
The major search engines deeply dislike plagiarized material so avoid it on your site. They do, and so does Google – no prizes for guessing! This is why you should have unique content on your site and none of it should be from another duplicate source. At Google, the wages of duplicate content is steep and often includes a reduced page rank. Google’s most recent changes to their algorithm resulted in a major “Google slap” for sites that used content that had been displayed elsewhere. Go one step further though and be sure that you’re using content that adds value to your site in addition to being unique and original.
If you really want Google to crawl your website every other day or so then you’re going to have to make sure your site is one that Google finds attractive. These steps are easy steps that any website owner can apply to get great results from Google. Many new webmasters hardly have any idea as to why proper search engine optimization is important for their site. Without taking these simple steps you’ll find that your website cannot accomplish what you set out to do.
For more tips on getting higher crawl rates check out this article on the SEOpressor Plugin.
